Last updated: October 30, 2026

This Cookie Policy explains how INKIQ.SHOP (“we,” “us,” “our”), operated by PanfurWare, LLC of Philadelphia, PA, uses cookies and similar technologies when you visit our website. It should be read together with our Privacy Policy.

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. We also use similar technologies such as pixels, tags, and local storage. Cookies help our store work correctly, remember your cart, understand how visitors use the site, and — with your permission — show you relevant advertising.

Cookies We Use

1. Strictly Necessary (Always On)

These cookies are required for the website to function and cannot be switched off. They do not require your consent.

  • WooCommerce — keeps your shopping cart working, remembers checkout information, and stores your session while you shop. These cookies are essential to the store and expire when your session ends or shortly after.
  • Square and PayPal — process secure checkout payments (Square for cards, PayPal when you choose it). They set their own cookies to complete and protect your payment.

2. Statistics (Only With Your Consent)

These cookies help us understand traffic and how visitors use the site so we can improve it. They are only set after you accept Statistics cookies in our consent banner.

  • Matomo (self-hosted) — privacy-friendly analytics that runs on our own server and measures visits, page views, and referrers. It sets first-party cookies (_pk_id for 13 months, _pk_ses for 30 minutes) only after you accept Statistics cookies, and data is never sent to Google or any other third party. Our own INKIQ CRM platform also records page views and anonymous click heatmaps, using two first-party cookies set only after Statistics consent: inkiq_crm_uid (1 year, recognizes a returning browser for analytics and cart recovery) and inkiq_crm_ft (90 days, remembers how you first found us). The signup popup uses a short functional cookie (inkiq_crm_popup, 7 days) that remembers you closed it.
  • Microsoft Clarity — shows anonymized heatmaps and session replays so we can see how visitors interact with our pages. Recordings are typically retained for 30 days.
  • Jetpack Stats — counts page views and basic traffic statistics for the site. Data is typically retained in aggregated form for up to 28 days.

3. Marketing (Only With Your Consent)

These cookies and pixels are used to show you relevant ads on other platforms and to measure advertising performance. They are only set after you accept Marketing cookies in our consent banner.

  • Meta / Facebook Pixel — tracks visits so we can show relevant ads on Facebook and Instagram and measure campaign results. Data is typically retained by Meta for up to 180 days.
  • Pinterest Tag — tracks visits so we can show relevant ads on Pinterest and measure campaign results. Data is typically retained by Pinterest for up to 180 days.
  • Google Ads — tracks conversions and visits so we can show relevant ads across Google and measure campaign results. Data is typically retained by Google for up to 540 days.
  • INKIQ CRM — our own email platform, built by PanfurWare, LLC and run on our own server (there is no third-party email provider). The signup popup and footer form are ours, and joining the list requires confirming through an emailed link. Emails we send contain an open-tracking pixel and tracked links so we can measure our campaigns, and every email carries an unsubscribe link. Email data is retained while you remain subscribed.

How to Manage Your Cookie Choices

You are in control. When you first visit our site, a cookie banner lets you:

  • Accept — allow Statistics and Marketing cookies.
  • Manage choices — open the preferences center to turn Statistics and Marketing cookies on or off individually. Strictly Necessary cookies stay on because the store cannot work without them.

You can change your choices at any time by clicking Manage choices in the cookie banner or the footer of our website. To opt out of the sharing of browsing data for advertising, use the Do Not Sell or Share My Personal Information link in our footer.

You can also control cookies through your browser settings to block or delete cookies. Note that blocking Strictly Necessary cookies will prevent the cart and checkout from working.

Do Not Sell or Share

We do not sell your personal information for money. We do share limited browsing data with advertising partners (Google, Meta, Pinterest) to show relevant ads — California and other state laws treat this as “sharing,” and you can opt out anytime via Do Not Sell or Share My Personal Information in the footer.

Contact Us

If you have questions about our use of cookies, contact us:

PanfurWare, LLC
Philadelphia, PA
panfurwarellc@gmail.com